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Terms of Use

This document is an electronic record in terms of Information Technology Act, 2000 (“IT Act, 2000”), the applicable rules thereunder and the provisions pertaining to electronic records in various statutes as amended by the Information Technology Act, 2000. This electronic record is generated by a computer system and does not require any physical or digital signatures.

This document is published in accordance with the provisions of Rule 3 (1) of the Information Technology (Intermediaries Guidelines) Rules, 2011 that require publishing the rules and regulations, privacy policy and Terms of Use for access to or usage of www.pureplatinum.co.in website.

The domain name www.pureplatinum.co.in, including the related mobile site and mobile application (hereinafter referred to as “Platform”) is owned and operated by PURE PLATINUM (hereinafter referred to as 'PURE PLATINUM’'), with its registered office at Plot No. F11 & F12, Unit No. E-1, 2nd Floor, WICEL Compound, Marol Central Road, MIDC, Opp. SEEPZ Gate No. 1, Andheri East, Mumbai – 400 093.

 

For the purpose of the Terms of Use (hereinafter referred to as “ToU”), wherever the context so requires, ‘you’ and ‘your’ shall relate to any natural or legal person who has agreed to become a seller on the Platform by providing registration data while registering on the Platform using computer systems. The word ‘user’ shall collectively imply a seller, a buyer, and any visitor on the Platform and the terms ‘we’, ‘us’ and ‘our’ shall mean PURE PLATINUM.

Your use of the Platform and the features therein is governed by the following terms and conditions (ToU) including applicable policies available on the Platform, notifications and communications sent to you on the Platform which are incorporated herein by way of reference. If you transact on the Platform, you shall be subject to the policies that are applicable to the Platform for such a transaction. By mere use of the Platform you shall be contracting with PURE PLATINUM, and these terms and conditions including the policies constitute your binding obligations to PURE PLATINUM.

 

When you use any current or future services provided by us through the Platform you will be subject to the rules, guidelines, policies, terms and conditions applicable to such services and they shall be deemed incorporated into the ToU and considered a part and parcel of the ToU. We reserve the right, at our sole discretion, to change, modify, add, or remove portions of the ToU at any time. We will notify you through any of the communication modes as mentioned in this ToU in case of any changes or updates to the ToU that materially impact your use of the Platform.  Your continued use of the Platform following the changes or updates will mean that you accept and agree to the revisions. As long as you comply with the ToU, we grant you a personal, non-exclusive, non-transferable, and limited privilege to enter and use the Platform.

ACCESSING, BROWSING, OR OTHERWISE USING THE PLATFORM INDICATES YOUR AGREEMENT WITH ALL THE TERMS AND CONDITIONS UNDER THE TOU. PLEASE READ THE TOU CAREFULLY BEFORE PROCEEDING. By impliedly or expressly accepting the ToU, you also accept and agree to be bound by all of PURE PLATINUM’s policies applicable to you, as amended, from time to time.

 

 

User Eligibility

The use of the Platform is available only to persons who can form legally binding contracts under the Indian Contract Act, 1872. Persons who are "incompetent to contract" within the meaning of the Indian Contract Act, 1872 including minors, un-discharged insolvents etc. are not eligible to use the Platform. If you are a minor i.e. under the age of 18 years, you shall not register as a seller on the Platform, transact or use the Platform. PURE PLATINUM reserves the right to terminate your registration and/or refuse you access to the Platform if it is brought to PURE PLATINUM’s notice or discovered that you are under the age of 18 years. If you register as a business entity, you represent that you are duly authorized by the business entity to accept the ToU and you have the authority to bind the business entity to the ToU.

 

Your Account and Registration Obligations

In the course of your use of the Platform, you agree to furnish your details and information as requested by us from time to time. You shall remain responsible for maintaining confidentiality of this information, as well as your display name, login and password details. You agree that if you provide any information which is untrue, inaccurate, not current, or incomplete or we have reasonable groud PURE PLATINUM to suspect that such information is untrue, inaccurate, not current, incomplete, or not in accordance with the ToU, we shall have the right to suspend or terminate your account on the Platform or indefinitely block you from accessing the Platform.

 

 

 

Communications

When you use the Platform or send emails, other data, information, or communication to us, you agree and understand that you are communicating with us through electronic records and you consent to receive communications via electronic records from us periodically or as and when required. We may communicate with you by email or any other mode of communication, electronic or otherwise.

 

Platform for Transaction and Communication

The Platform is a platform that users utilize to independently meet and interact with one another for their transactions. PURE PLATINUM is not and cannot be a party to any transaction or dispute between users on the Platform.

 

You hereby represent to PURE PLATINUM that:

  • the Information you provide to PURE PLATINUM from time to time is and shall be authentic, correct, current and updated and You have all the rights, permissions and consents as may be required to provide such Information to PURE PLATINUM.
  • Your providing the Information to PURE PLATINUM and PURE PLATINUM's consequent storage, collection, usage, transfer, access or processing of the same shall not be in violation of any third party agreement, laws, charter documents, judgments, orders and decrees.
  • PURE PLATINUM and each of PURE PLATINUM entities officers, directors, contractors or agents shall not be responsible for the authenticity of the Information that You or any other user provide to PURE PLATINUM. You shall indemnify and hold harmless PURE PLATINUM and each of PURE PLATINUM entities officers, directors, contracts or agents and any third party relying on the Information provided by You in the event You are in breach of this Privacy Policy including this provision and the immediately preceding provision above.
  • Your Information will primarily be stored in electronic form however certain data can also be stored in physical form. We may store, collect, process and use your data in countries other than Republic of India but under compliance with applicable laws. We may enter into agreements with third parties (in or outside of India) to store or process your information or data. These third parties may have their own security standards to safeguard your information or data and we will on commercial reasonable basis require from such third parties to adopt reasonable security standards to safeguard your information / data.
  • Purpose for collecting, using, storing and processing Your Information PURE PLATINUM collects, uses, stores and processes Your Information for any purpose as may be permissible under applicable laws (including where the applicable law provides for such collection, usage, storage or processes in accordance with the consent of the user) connected with a function or activity of each of PURE PLATINUM entities and shall include the following:

    • to facilitate Your use of the Website or other services of PURE PLATINUM entities;
    • to respond to Your inquiries or fulfil Your requests for information about the various products and services offered on the Website;
    • to provide You with information about products and services available on the Website and to send You information, materials, and offers from PURE PLATINUM;
    • to send You important information regarding the Website, changes in terms and conditions, user agreements, and policies and/or other administrative information;
    • to send You surveys and marketing communications that PURE PLATINUM believes may be of interest to You;
    • to personalize Your experience on the Website by presenting advertisements, products and offers tailored to Your preferences;
    • to help You address Your problems incurred on the Website including addressing any technical problems;
    • if You purchase any product or avail of any service from the Website, to complete and fulfil Your purchase, for example, to have Your payments processed, communicate with You regarding Your purchase and provide You with related customer service;
    • for proper administering of the Website;
    • to conduct internal reviews and data analysis for the Website (e.g., to determine the number of visitors to specific pages within the Website);
    • to improve the services, content and advertising on the Website;
    • to provide value added services such as Single Sign On. Single Sign On shall mean a session/user authentication process that permits a user to enter his/her name or mobile number or e-mail address or any combination thereof and password in order to access multiple websites and applications;
    • to facilitate various programmes and initiatives launched by PURE PLATINUM or third party service providers and business associates
    • to analyze how our services are used, to measure the effectiveness of advertisements, to facilitating payments
    • to conducting academic research and surveys
    • to protect the integrity of the Website;
    • to respond to legal, judicial, quasi judicial process and provide information to law enforcement agencies or in connection with an investigation on matters related to public safety, as permitted by law;
    • to conduct analytical studies on various aspects including user behaviour, user preferences etc.;
    • to permit third parties who may need to contact users who have bought products from the Website to facilitate installation, service and any other product related support;
    • to implement information security practices;
    • to determine any security breaches, computer contaminant or computer virus;
    • to investigate, prevent, or take action regarding illegal activities and suspected fraud,
    • to undertake forensics of the concerned computer resource as a part of investigation or internal audit;
    • to trace computer resources or any person who may have contravened, or is suspected of having or being likely to contravene, any provision of law including the Information Technology Act, 2000 that is likely to have an adverse impact on the services provided on any Website or by PURE PLATINUM;
    • to enable a potential buyer or investor to evaluate the business of PURE PLATINUM [Individually and collectively referred to as ("Purposes")] You hereby agree and acknowledge that the Information so collected is for lawful purpose connected with a function or activity of each of the PURE PLATINUM entities or any person on their respective behalf, and the collection of Information is necessary for the Purposes.

 

Sharing and disclosure of Your Information

You hereby unconditionally agree and permit that PURE PLATINUM may transfer, share, disclose or part with all or any of Your Information, within and outside of the Republic of India to various PURE PLATINUM entities and to third party service providers / partners / banks and financial institutions for one or more of the Purposes or as may be required by applicable law. In such case we will contractually oblige the receiving parties of the Information to ensure the same level of data protection that is adhered to by PURE PLATINUM under applicable law.

You acknowledge and agree that, to the extent permissible under applicable laws, it is adequate that when PURE PLATINUM transfers Your Information to any other entity within or outside Your country of residence, PURE PLATINUM will place contractual obligations on the transferee which will oblige the transferee to adhere to the provisions of this Privacy Policy.

PURE PLATINUM may share statistical data and other details (other than Your Personal Information) without your express or implied consent to facilitates various programmes or initiatives launched by PURE PLATINUM, its affiliates, agents, third party service providers, partners or banks & financial institutions, from time to time. We may transfer/disclose/share Information (other than Your Personal Information) to those parties who support our business, such as providing technical infrastructure services, analyzing how our services are used, measuring the effectiveness of advertisements, providing customer / buyer services, facilitating payments, or conducting academic research and surveys. These affiliates and third party service providers shall adhere to confidentiality obligations consistent with this Privacy Policy. Notwithstanding the above, We use other third parties such as a credit/debit card processing company, payment gateway, pre-paid cards etc. to enable You to make payments for buying products or availing services on PURE PLATINUM. When You sign up for these services, You may have the ability to save Your card details for future reference and faster future payments. In such case, We may share Your relevant Personal Information as necessary for the third parties to provide such services, including your name, residence and email address. The processing of payments or authorization is solely in accordance with these third parties policies, terms and conditions and we are not in any manner responsible or liable to You or any third party for any delay or failure at their end in processing the payments.

PURE PLATINUM may also share Personal Information if PURE PLATINUM believe it is necessary in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of various terms and conditions or our policies.

We reserve the right to disclose your information when required to do so by law or regulation, or under any legal obligation or order under law or in response to a request from a law enforcement or governmental agency or judicial, quasi-judicial or any other statutory or constitutional authority or to establish or exercise our legal rights or defend against legal claims.

You further agree that such disclosure, sharing and transfer of Your Personal Information and Non-Personal Information shall not cause any wrongful loss to You or to any third party, or any wrongful gain to us or to any third party.

 

Links to third party websites

Links to third-party advertisements, third-party websites or any third party electronic communication service may be provided on the Website which are operated by third parties and are not controlled by, or affiliated to, or associated with, PURE PLATINUM unless expressly specified on the Website.

 

PURE PLATINUM is not responsible for any form of transmission, whatsoever, received by You from any third party website. Accordingly, PURE PLATINUM does not make any representations concerning the privacy practices or policies of such third parties or terms of use of such third party websites, nor does PURE PLATINUM control or guarantee the accuracy, integrity, or quality of the information, data, text, software, music, sound, photographs, graphics, videos, messages or other materials available on such third party websites. The inclusion or exclusion does not imply any endorsement by PURE PLATINUM of the third party websites, the website's provider, or the information on the website. The information provided by You to such third party websites shall be governed in accordance with the privacy policies of such third party websites and it is recommended that You review the privacy policy of such third party websites prior to using such websites.

 

 

Use of the Platform

You agree and understand that PURE PLATINUM and the Platform merely provide hosting services to its registered users and persons browsing/visiting the Platform. All items advertised / listed and the contents therein are advertised and listed by registered users and are third party user generated contents. PURE PLATINUM shall bear no responsibility or liability in relation to or arising out of third party user generated content. PURE PLATINUM neither originates nor initiates the transmission nor selects the sender and receiver of the transmission nor selects nor modifies the information contained in the transmission. .

 

Limitation of Liability

IN NO EVENT SHALL PURE PLATINUM BE LIABLE FOR ANY SPECIAL, INCIDENTAL, INDIRECT, OR CONSEQUENTIAL DAMAGES OF ANY KIND IN CONNECTION WITH THE TOU, EVEN IF PURE PLATINUM HAS BEEN INFORMED IN ADVANCE OF THE POSSIBILITY OF SUCH DAMAGES.

 

Applicable Law

The ToU shall be governed, interpreted, and construed in accordance with the laws of India. The place of jurisdiction shall exclusively be Mumbai.

 

 

 

Security & Retention

The security of your Personal Information is important to us. PURE PLATINUM strives to ensure the security of Your Personal Information and to protect Your Personal Information against unauthorized access or unauthorized alteration, disclosure or destruction. For this purpose, PURE PLATINUM adopts internal reviews of the data collection, storage and processing practices and security measures, including appropriate encryption and physical security measures to guard against unauthorized access to systems where PURE PLATINUM stores Your Personal Information. Each of the PURE PLATINUM entity shall adopt reasonable security practices and procedures as mandated under applicable laws for the protection of Your Information. Provided that Your right to claim damages shall be limited to the right to claim only statutory damages under Information Technology Act, 2000 and You hereby waive and release all PURE PLATINUM entities from any claim of damages under contract or under tort.

If you choose a payment gateway to complete any transaction on Website then Your credit card data may be stored in compliance with industry standards/ recommended data security standard for security of financial information such as the Payment Card Industry Data Security Standard (PCI-DSS).

 

PURE PLATINUM may share your Information with third parties under a confidentiality agreement which inter alia provides for that such third parties not disclosing the Information further unless such disclosure is for the Purpose. However, PURE PLATINUM is not responsible for any breach of security or for any actions of any third parties that receive Your Personal Information. PURE PLATINUM is not liable for any loss or injury caused to You as a result of You providing Your Personal Information to third party (including any third party websites, even if links to such third party websites are provided on the Website).

 

Notwithstanding anything contained in this Policy or elsewhere, PURE PLATINUM shall not be held responsible for any loss, damage or misuse of Your Personal Information, if such loss, damage or misuse is attributable to a Force Majeure Event (as defined below).

 

A Force Majeure Event shall mean any event that is beyond the reasonable control of PURE PLATINUM and shall include, without limitation, sabotage, fire, flood, explosion, acts of God, civil commotion, strikes or industrial action of any kind, riots, insurrection, war, acts of government, computer hacking, unauthorised access to computer, computer system or computer network,, computer crashes, breach of security and encryption (provided beyond reasonable control of PURE PLATINUM), power or electricity failure or unavailability of adequate power or electricity.

While We will endeavor to take all reasonable and appropriate steps to keep secure any Personal Information which We hold about You and prevent unauthorized access, You acknowledge that the internet or computer networks are not fully secure and that We cannot provide any absolute assurance regarding the security of Your Personal Information.

You agree that all Personal Information shall be retained till such time required for the Purpose or required under applicable law, whichever is later. Non-Personal Information will be retained indefinitely.

 

 

Contact Us

Please send any comments or questions, including all enquiries not related to trademark and copyright infringement, on +(022) 6636 7979

 

Grievance Officer

In accordance with the IT Act, 2000, and the rules thereunder, the name and contact details of the grievance officer are provided below:

 

Mr. ________________

PURE PLATINUM JEWELLERY PRIVATE LIMITED

Add: Unit E-1, Plot No. F-11 & F-12, MIDC Central Road, J B Nagar, Opp SEEPZ Gate No 1, Andheri East, Mumbai – 400 093

Phone: +(022) 6636 7979

 

We can remove any content or information you share on the services if we believe that it violates these Terms of use, our policies, or we are permitted or required to do so by law. We can refuse to provide or stop providing all or part of the services to you (including terminating or disabling your account) immediately to protect our community or services or if you create risks or legal exposures for us, violate these Terms of use or our policies, if you repeatedly infringe other people’s intellectual property rights, or where we permitted or required to do so by law. If you believe your account has been terminated in error or you want to disable or permanently delete your account, consult our help center.

Further Acknowledgements

You hereby acknowledge and agree that this Privacy Policy:

  • is clear and easily accessible and provide statements of policies and practices with respective to the Information;
  • provides for the various types of personal or sensitive personal data of information to be collected;
  • provides for the purposes of collection and usage of the Information;
  • provides for disclosure of Information; and
  • provides for reasonable security practices and procedures.